January 26, 2026
At UC Davis
Presented by: YOUR LOGO HERE
The first wine conference dedicated to highlighting the benefits of hybrids grapes in California.
What It’s All About
Embracing Hybrid Grapes gives you a chance to taste and learn about hybrid grapes and how they can benefit California wine.
Through tastings, keynotes, interviews, panels, presentations and more you’ll get exposure, practical knowledge, and inspiration about growing, making, and selling hybrid grape wine and why it’s important.
We hope to give California wine the opportunity to grow in resilience, embody more ecological and regenerative values, and achieve greater cultural distinctiveness.
Why It Matters
Hybrid grapes embody the urgently needed process of adaptation.
We’ve been missing out on a huge opportunity to:
Adapt our viticulture for greater resilience in a time of rapid change and weather extremes.
Eliminate or reduce our dependence on pesticides. The health of our world depends on it.
Create distinctive local wine cultures and stand out in a global market. It’s time we start making California wine in California.
Conference Details
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Schedule
All Day
January 26, 2026At UC Davis
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Speakers
Winegrowers, Authors, Scientists, oh my!
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Sponsors
We can’t do it without you.
To open hearts, minds, and palates to hybrid grapes as a powerful way of embracing the urgently needed process of adaptation in wine.
To open hearts, minds, and palates to hybrid grapes as a powerful way of embracing the urgently needed process of adaptation in wine.
Adam Huss (Beyond Organic Wine) and Elodie Oliver are the co-producers of Embracing Hybrid Grapes in California. You can learn more about them here.